Back HomePRIVACY POLICY FOR VIMERSE LLC
Effective Date: October 15, 2025
Last Updated: October 15, 2025
1. INTRODUCTION
Welcome to Vimerse Studio. This Privacy Policy explains how Vimerse LLC ("Vimerse," "we," "us," or "our") collects, uses, discloses, and protects your personal information when you use:
- Our website at https://vimerse.app (the "Website")
- Our Vimerse Studio desktop application (the "App")
Collectively referred to as the "Service."
Our Commitment: We are committed to protecting your privacy and handling your personal information responsibly and in compliance with applicable laws, including the California Online Privacy Protection Act (CalOPPA), California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and the General Data Protection Regulation (GDPR) for our European users.
Contact Information:
- Company: Vimerse LLC
- Address: 675 VFW PKWY #267, CHESTNUT HILL, MA 02467
- Email: [email protected]
Age Requirement: You must be at least 13 years old to use our Service. If you are between 13 and 17 years old, we recommend obtaining parental or guardian consent before using the Service.
2. INFORMATION WE COLLECT
2.1 Personal Information You Provide
Account Information:
- Name
- Email address
- Password (stored in encrypted/hashed form)
Payment Information:
- Processed and stored by our payment processor, Paddle Billing
- We do not directly store your credit card or payment details
- We receive limited transaction information (order ID, purchase date, amount) for order fulfillment
User Feedback:
- Responses to in-app surveys before export (video purpose, app satisfaction, feature requests)
Community Submissions (Optional):
- When you voluntarily submit videos to our community platform:
- Video files you upload
- Your social media account information
- Associated metrics (views, engagement)
2.2 Information We Collect Automatically
Generation Metadata:
- Information about images, audio, and videos generated using our App
- Types and frequency of content generation
- Generation settings and preferences
- Note: We collect metadata only, NOT the actual content files you create
Usage Analytics:
- Pages visited on our Website
- Features used in the App
- Click patterns and navigation paths
- Session duration and frequency
- Device information (operating system, browser type, screen resolution)
- IP address and general location (city/country level)
- Referral sources
Technical Data:
- Crash reports and error logs
- Performance metrics
- System diagnostics
- App version and configuration
Cookies and Tracking Technologies:
- We use cookies and similar technologies on our Website (see Section 3)
2.3 Information We Do NOT Collect
We want to be clear about what we don't collect:
- ❌ Your project files (characters, scripts, images, videos) - stored locally on your device only
- ❌ Your actual generated content files - only metadata about generation activity
- ❌ Project export data
3. COOKIES AND TRACKING TECHNOLOGIES
3.1 What We Use
On Our Website (vimerse.app):
Google Analytics (GA4):
- Analytics and performance cookies
- User behavior tracking
- Demographics and interests reporting
- Session tracking and page analytics
Meta Pixel (Facebook):
- Conversion tracking
- Retargeting and remarketing campaigns
- Custom audience creation
- Ad performance measurement
Essential Cookies:
- Authentication and session management
- Security features
- User preferences
3.2 Cookie Duration
- Session cookies: Deleted when you close your browser
- Persistent cookies: Remain for periods ranging from 24 hours to 26 months
3.3 Third-Party Advertising and Tracking
We use Google Analytics and Meta Pixel to:
- Deliver targeted advertisements
- Measure ad campaign effectiveness
- Create custom and lookalike audiences
- Track conversions and user behavior across websites and devices
These services may track your activity across different websites for behavioral advertising purposes.
3.4 Your Cookie Choices
You can control cookies through:
Note: Disabling cookies may affect functionality of our Website.
3.5 Do Not Track (DNT) Signals
Our Website and App do not respond to "Do Not Track" (DNT) browser signals. We collect usage analytics and allow third-party tracking as described in this policy regardless of DNT settings.
4. HOW WE USE YOUR INFORMATION
4.1 Service Provision
- Create and manage your account
- Authenticate your access
- Process your purchases through Paddle Billing
- Provide customer support
- Enable AI content generation features
- Facilitate community video submissions
4.2 Service Improvement
- Analyze usage patterns and generation metadata
- Understand which features are most valuable
- Identify bugs, crashes, and performance issues
- Develop new features based on user feedback
- Optimize app performance and user experience
4.3 Communications
- Send transactional emails (account notifications, purchase confirmations, password resets)
- Send marketing emails about updates, features, and promotions via Kit.com and Resend
- Respond to your inquiries and support requests
4.4 Marketing and Analytics
- Deliver targeted advertisements through Google and Meta
- Measure effectiveness of marketing campaigns
- Create custom audiences for retargeting
- Analyze Website traffic and user demographics
4.5 Legal Compliance
- Comply with legal obligations
- Protect our rights and property
- Prevent fraud and abuse
- Enforce our Terms of Service
4.6 Legal Basis for Processing (GDPR - EU Users)
For users in the European Union, we process your personal information based on the following legal grounds:
- Contract: To provide the Service you've purchased or requested
- Legitimate Interests: To improve our Service, prevent fraud, ensure security, and conduct analytics
- Consent: For marketing communications (you can withdraw consent anytime)
- Legal Obligation: To comply with applicable laws and regulations
5. HOW WE SHARE YOUR INFORMATION
5.1 We Do NOT Sell Your Personal Information
We do not sell, rent, or trade your personal information to third parties for monetary consideration.
5.2 Third-Party Service Providers
We share information with trusted service providers who help us operate our Service:
Paddle Billing (Payment Processing):
Google Analytics (Website Analytics):
Meta (Facebook) Pixel (Advertising):
Kit.com (Email Marketing):
Resend (Email Marketing):
Third-Party APIs (User-Connected):
You directly connect to these services using your own API keys stored locally on your device:
- ElevenLabs (voice generation)
- Fal.ai (image/video generation)
- Google Cloud & Google AI (text/script generation)
We do not access, collect, or store your API keys. Data sharing with these services is governed by their respective privacy policies.
5.3 Community Features
When you voluntarily submit videos to our community platform:
- Your video and associated social media information may be displayed publicly
- We may share submitted content on social media platforms (X/Twitter, etc.)
- You retain ownership and can request removal at any time
5.4 Legal Requirements
We may disclose your information if required to:
- Comply with legal process (subpoena, court order)
- Enforce our Terms of Service
- Protect our rights, property, or safety
- Prevent fraud or security threats
5.5 Business Transfers
If Vimerse is involved in a merger, acquisition, or sale of assets, your information may be transferred. We will notify you via email and/or prominent notice on our Service.
6. DATA STORAGE, SECURITY, AND RETENTION
6.1 Where Your Data is Stored
Local Storage (Your Device):
- All project files (characters, scripts, images, videos)
- Your API keys (encrypted, never sent to our servers)
- Auto-saved project backups
Our Servers (United States):
- Account information
- Generation metadata
- Usage analytics
- Email preferences
Third-Party Servers:
- Payment data (Paddle Billing)
- Email data (Kit.com, Resend)
- Analytics data (Google, Meta)
6.2 International Data Transfers
If you are located outside the United States, your information will be transferred to and processed in the United States. We implement appropriate safeguards to protect your information in compliance with applicable laws, including GDPR for EU users.
For EU Users: We rely on appropriate safeguards such as Standard Contractual Clauses approved by the European Commission to protect your data when transferred outside the EU.
6.3 Security Measures
We implement industry-standard security measures:
- Encryption of data in transit (HTTPS/TLS)
- Encryption of sensitive data at rest
- Secure authentication protocols
- Regular security audits and updates
- Access controls and monitoring
- API keys stored locally with encryption (never transmitted to our servers)
No System is 100% Secure: While we strive to protect your information, no internet transmission or electronic storage is completely secure. You use our Service at your own risk.
6.4 Data Retention Periods
Data Type | Retention Period |
Account Data | While account is active + 90 days after deletion request |
Generation Metadata | Retained indefinitely for service improvement |
Usage Analytics | 26 months (Google Analytics 4 default) |
Crash Reports | 24 months |
Email Marketing Data | Until you unsubscribe + 90 days |
Payment Records | Per Paddle Billing's retention policy |
Community Submissions | Until you request removal |
Project Files (Local) | Until you delete from your device (we don't store these) |
After retention periods expire, we will delete or anonymize your information unless required by law to retain it longer.
7. YOUR RIGHTS AND CHOICES
7.1 Rights Available to All Users
Access Your Information:
- Log into your account settings to view your profile
- Request a copy of your data by contacting [email protected]
Correct Your Information:
- Update your account information in app settings
- Contact us to correct inaccuracies
Delete Your Account:
- Request account deletion via [email protected]
- We will delete your data within 90 days (some data may be retained for legal compliance)
Marketing Communications:
- Can Opt-Out: Click "unsubscribe" in any marketing email
- You will continue to receive essential transactional emails
Usage Analytics and Crash Reports:
- Cannot Opt-Out: These are mandatory for service operation and improvement
- Exception: EU users may have additional rights (see Section 7.3)
7.2 California Residents (CCPA/CPRA Rights)
If you are a California resident, you have additional rights:
Right to Know:
- What personal information we collect
- Categories of sources
- Business purposes for collection
- Categories of third parties we share with
Right to Delete:
- Request deletion of your personal information (subject to exceptions)
Right to Correct:
- Request correction of inaccurate information
Right to Opt-Out:
- Note: We do not "sell" or "share" personal information as defined by CCPA, so there is no opt-out required for data sales
Right to Non-Discrimination:
- We will not discriminate against you for exercising your privacy rights
Sensitive Personal Information:
- We do not use or disclose sensitive personal information for purposes other than those permitted under CCPA
To Exercise Your Rights:
- Email: [email protected]
- We will respond within 30 days
- We may verify your identity before processing requests
7.3 European Union Users (GDPR Rights)
If you are located in the European Union, you have these additional rights:
Right to Access:
- Obtain confirmation of processing and a copy of your data
Right to Rectification:
- Correct inaccurate or incomplete data
Right to Erasure ("Right to be Forgotten"):
- Request deletion of your personal information in certain circumstances
Right to Restrict Processing:
- Limit how we use your data in certain situations
Right to Data Portability:
- Receive your data in a machine-readable format
- Transmit your data to another controller
Right to Object:
- Object to processing based on legitimate interests (including usage analytics)
- Note: If you object to crash reports and analytics, it may limit our ability to provide technical support and maintain service quality
Right to Withdraw Consent:
- Withdraw consent for marketing communications at any time
- Does not affect lawfulness of processing before withdrawal
Right to Lodge a Complaint:
- Contact your local data protection authority if you believe we've violated GDPR
To Exercise Your Rights:
- Email: [email protected]
- We will respond within 30 days (may extend to 60 days for complex requests)
- No fee for requests (unless excessive or repetitive)
7.4 Response Times
We will respond to all valid requests within 30 days. If we need additional time, we will notify you of the extension and the reason.
8. CHILDREN'S PRIVACY
8.1 Age Requirement
Our Service is intended for users aged 13 and older. We do not knowingly collect personal information from children under 13.
8.2 Parental Consent
If you are between 13 and 17 years old:
- We strongly recommend obtaining consent from a parent or legal guardian
- Parents can contact us to review, delete, or stop collection of their child's information
8.3 If We Learn of Underage Users
If we discover we've collected information from a child under 13:
- We will delete that information promptly
- We will terminate the account
- Parents can contact us at [email protected] with concerns
8.4 COPPA Compliance
We comply with the Children's Online Privacy Protection Act (COPPA). We do not:
- Knowingly collect personal information from children under 13
- Condition participation on disclosure of more information than necessary
- Enable children to make personal information publicly available
9. CHANGES TO THIS PRIVACY POLICY
9.1 How We Update
We may update this Privacy Policy from time to time to reflect:
- Changes in our practices
- Legal, regulatory, or operational requirements
- New features or services
9.2 How We Notify You
When we make material changes, we will notify you by:
- Sending an email to the address associated with your account
- Displaying a prominent notice in the App
- Posting an updated policy on our Website with a new "Last Updated" date
9.3 Your Acceptance
Continued use of our Service after changes become effective constitutes your acceptance of the updated Privacy Policy. If you do not agree with changes, you should discontinue use and may request account deletion.
9.4 Prior Versions
You can request previous versions of our Privacy Policy by contacting [email protected].
10. THIRD-PARTY LINKS AND SERVICES
10.1 External Links
Our Service may contain links to third-party websites, services, or applications. We are not responsible for:
- Privacy practices of these third parties
- Content of external sites
- Your interactions with third-party services
10.2 Third-Party Privacy Policies
We encourage you to review privacy policies of:
10.3 API Services
When you connect third-party APIs using your own keys:
- You have a direct relationship with that service
- Their privacy policies govern how they handle your data
- We do not control or have access to that data processing
11. ADDITIONAL DISCLOSURES
11.1 Business Contact Information
Our business contact details are:
11.2 EU Representative
We do not currently have an EU representative as we do not meet the thresholds requiring one under GDPR. EU users can contact us directly at [email protected].
11.3 Data Protection Officer
We do not currently have a designated Data Protection Officer as we do not meet the thresholds requiring one under GDPR. Privacy inquiries can be directed to [email protected].
11.4 California "Shine the Light" Law
California Civil Code Section 1798.83 permits California residents to request information about disclosure of personal information to third parties for direct marketing. We do not disclose personal information to third parties for their direct marketing purposes.
11.5 Nevada Privacy Rights
Nevada residents have the right to opt-out of the sale of covered personal information. We do not sell personal information as defined under Nevada law.
12. CONTACT US
12.1 Privacy Questions
For questions about this Privacy Policy or our privacy practices:
- Email: [email protected]
- Mail: Vimerse LLC, 675 VFW PKWY #267, CHESTNUT HILL, MA 02467
12.2 Data Rights Requests
To exercise your privacy rights (access, deletion, correction):
- Email: [email protected]
- Include: Your name, email address, and description of your request
- We will verify your identity before processing
12.3 EU Complaints
EU users can lodge complaints with their local supervisory authority:
12.4 Response Time
We aim to respond to all inquiries within 30 days.
13. CONSENT
By using our Service, you consent to:
- Collection and use of information as described in this Privacy Policy
- Transfer of your information to the United States
- Processing by our third-party service providers
If you do not agree, please do not use our Service.
END OF PRIVACY POLICY
SUMMARY (For Quick Reference)
What We Collect:
- Name, email, payment info (via Paddle Billing)
- Generation metadata (not your actual content)
- Usage analytics, crash reports
- Community submissions (if you participate)
What We Don't Collect:
- Your API keys
- Your project files
- Your generated content files
How We Use It:
- Provide and improve the Service
- Customer support
- Marketing (can opt-out)
- Analytics and advertising
Your Rights:
- Access and correct your information
- Delete your account
- Opt-out of marketing emails
- Cannot opt-out of analytics/crash reports
Third Parties:
- Paddle Billing (payment)
- Google Analytics & Meta Pixel (analytics/ads)
- Kit.com & Resend (emails)
- You connect directly to ElevenLabs, Fal.ai, Google Cloud/AI
Contact: [email protected]